Florida

Sunshine, Coastlines and Miles of Adventure.

Florida feels like a journey surrounded by water.

With the Atlantic Ocean on one side and the Gulf on the other, the state offers hundreds of miles of beaches—but Florida's story goes far beyond the sand.

There are major cities, small coastal towns, natural springs, wetlands, islands, citrus country, fishing communities, theme parks, wildlife, international cultures, and roads that seem to keep going until they reach the sea.

Many Floridas in One State

Miami feels completely different from Tallahassee.
Orlando feels different from Key West.
Tampa feels different from St. Augustine.
Jacksonville feels different from Naples.

And that's part of what makes Florida interesting.

Miami brings beaches, architecture, food, music, art, nightlife, and international influences.

Orlando has become one of the world's best-known family travel destinations.

Tampa Bay combines city life with Gulf Coast experiences.

St. Augustine offers historic streets and distinctive architecture.

And then there's the Florida Keys—a chain of islands stretching toward Key West, connected by one of America's most memorable drives.

Wild Florida

Beyond the cities is another Florida.

The Everglades.
Natural springs with remarkably clear water.
Mangroves.
Wildlife.
Rivers.
Lakes.
Palm-lined roads.
State parks.
And places where Florida still feels wonderfully untamed.

Florida Memories

For some people, Florida means childhood vacations.

For others, it's home.

It's the first time seeing the ocean.
A family trip to Orlando.
Driving the Overseas Highway toward Key West.
Watching a launch from Florida's Space Coast.
Fishing.
Boating.
Fresh seafood.
A sunrise over the Atlantic.
A Gulf Coast sunset.

Those experiences stay with you.

I've been there.
I know that place.
Florida is part of my story.

FLORIDA
Sunshine. Cities. Islands. Beaches. Adventure.Explore the places. Learn their stories. Remember the journey.

MILEAMERICA
Wear the Journey.